Tuesday, 17 January 2017

Digipak darft

I decided to create a draft of what my digipak will look like, I included the title and the name of my artist to work out fonts and size, also where the barcode would be and the parental advisory sticker too. On the spine I added my record labels logo, the name of my artist and the name of the album. I haven't included the track listing or any information on the back as i haven't yet decided which track will go in this album. I do know that the track listing will be in the same font as the name of the album, just smaller and maybe in a different colour. I want to keep the colour scheme neutral and make sure the images work well with the colour scheme as well.

I am going to be making a few drafts of my digipak front cover to see which image works the best, I will get feedback on which one is most likely to sell to my target audience. I want the digipak to be mature, natural and seductive. This was it will catch the eye of my target audience because they wouldn't pick up a digipak that has hundreds of colours and patterns because there is too much going on, reminds them of the 80s and they wouldn't listen to rock music. My approach is to be subtle and enticing.

Questionnaire

I decided to create a questionnaire to give to 10 people so I can get some idea on what people look for on a Pop/R&B digipak. This is a copy of it.



I'm going to use the colour scheme of grey, black, white and red because it's easy to work with, subtle and works well with the colours I have used in my video. I have the time, so I have decided I'm going to create a booklet for the inside of my cover. I will try to include lyrics, upcoming events, words from the artist and more images of her. I am sticking with the title 'The secrets I keep' because my audience thinks it is intriguing and unique. I'm putting the bar code on the back cover in the corner and the parental advisory sticker on the front cover in the corner, depending on my main image, I will place it where I feel it fits best when it is all together on the cover. I will be taking a range of different shots with my artist so I will decide which image works best and is the most suited for my front cover once I have taken them, whether that will be a close up or a long shot.